Saturday, February 25, 2012
An article in last weekend's New York Times Magazine suggested that marketers target pregnant women. Get them in the door then, when they're buying all sorts of gear, and you could have a customer for life. I remember wending my way through those gear buying years. Did we need a pram, a convertible stroller, an umbrella stroller or a jogging stroller? Or all four? High chairs. Boosters. Bouncy chairs or swing? Child proofing gear for cabinets and stairs and outlets. Slings, front packs, back packs, stroller packs. Thermometers — forehead or ear? Medicine droppers and spoons. The amount of gear aimed at making life easier (?) for parents of infants and preschoolers is astounding.
Parents of teens are out of luck. No helpful parenting gear for us. They don't make the sort of thermometer that would be most helpful, one that measures a teen's emotional temperature. And they don't make a sarcasm detector. As The Boy and I made dinner the other night, and I tried to figure out just how much sarcasm a particular comment was meant to convey, I lamented aloud the lack of appropriate instrumentation. I wanted some sort of gauge that could give me a percent sarcasm reading: "82% probability this comment is intended to be sarcastic, respond seriously at own risk." Head's up display, preferably!
For another look at sarcasm, read Joe Simmons SJ in the Jesuit Post: Sarcasm Part 2: Simpsons, Seinfeld and St. Ignatius' Response to Cynicism. Note the sarcasm detector I covet in the illustration!
Posted by Michelle at 9:36 PM